This is a basic guide to setting up AdMob with Firebase and getting the most profit from your free-to-download app. Includes an overview & set-up tutorial.

Google has released a video tutorial in the Mobile Ads Garage series for AdMob Native Ads Express that shows publishers how to use Native Express Ad View for iOS apps. The new native mobile ad ...

By focusing on the needs of mobile app developers, AdMob has "built what is approaching a $100 million business in three years," says Jim Goetz, the partner at Sequoia Capital who sits on AdMob's ...