AI-powered tools are quietly reshaping how Meta's advertising strategies are uncovered. In 2026, ad library scraping will make it possible to identify which creatives convert and which targeting ...

Matrix Solutions, the provider of revenue management and CRM products for broadcast media, is revving up for the upcoming ...

GetHookd has announced an update to its all-in-one AI platform, enabling ecommerce brands and media buyers to identify ...

As artificial intelligence transforms advertising analytics, many organizations are rushing to adopt AI tools, hoping for a “magic button” that instantly democratizes data access. It’s an appealing ...

Behavior-tracking software firm Amplitude Inc. today launched new capabilities that bring marketing and product data together to help marketers optimize their channels and campaigns. The new ...

Using data in marketing is nothing new. In fact, data is so deeply ingrained in the fabric of online marketing that even marketers who aren’t actively leveraging it are still impacted by it. From big ...

Meta has globally expanded its AI Business Assistant, now handling 10 million weekly conversations, while Google has introduced Task Assistant in Google Analytics to simplify setup and improve data ...

Meta is integrating Manus into its Ads Manager to automate workflows and streamline digital campaigns. From key features to limitations, here’s all you should know about the Manus AI tool.