By aligning scientific research with cultural knowledge, and by leading with cooperation across sectors and borders, we can build an industry that is safe, sustainable, and worthy of the communities ...

Check out what's new and what's next in the natural products industry with the latest dietary supplements, branded ...

Las Vegas, NV—CES 2026 in Las Vegas marked a shift from flashy demos to practical innovation. AI is no longer futuristic—it’s now embedded in products that anticipate needs, from home wellness systems ...

This overview of exhibit hours, select industry events, educational sessions, and speakers, will help you get the most from Natural Products Expo West.

Independent natural products retailers address these topics and more in WholeFoods Magazine’s 2026 Annual Retailer Survey, now in its 48th year. Designed to go beyond the data, this survey helps ...

Cal Bewicke of Ethical Naturals highlights research examining both the immediate and long-term effects of AlphaWave® ...

This article will be updated to include additional information as more companies share their Expo West highlights.

For more than five decades, Lily of the Desert has helped define what quality aloe vera should be. Founded in 1971 and still family-owned today, the company has built its reputation on one simple but ...

Inconsistent use of fungal terminology in dietary supplements combined with misinformed marketing has led to confusion ...

FDA noted that color additives must still follow the general color additive petition process described at 21 CFR Part 71. FDA ...

Winter FancyFaire 2026 kicked off the specialty food & beverage year, spotlighting innovation, discovery, and the trends ...