From its earliest days, YouTube opened the door for millions of people to share their voice, find a community, reach a global audience, and build a business. But we knew that was just the beginning.

Can you tell us about yourself and your channel? Hi, I’m Kooleen and I’m a Filipino digital artist who does drawing tutorials. I started with long-form videos, then tried my hand at YouTube Shorts and ...

Explore the latest company news, creator and artist profiles, culture and trends analyses, and behind-the-scenes insights on the YouTube Official Blog.

Explore the latest company news, creator and artist profiles, culture and trends analyses, and behind-the-scenes insights on the YouTube Official Blog.

15 years ago today, YouTube took a small step toward starting something big. On February 14, 2005, YouTube was registered as a website. Its founders wanted to create a way for people around the world ...

Since the earliest days of YouTube, we've had Community Guidelines to establish what's allowed on our platform. These rules of the road gave rise to creative expression while prioritizing the ...

As we enter 2026, the lines between creativity and technology are blurring, sparking a new era of innovation. This inflection point requires ambitious bets. YouTube is the epicenter of culture. Our ...

Recommendations drive a significant amount of the overall viewership on YouTube, even more than channel subscriptions or search. As my family shows, there’s an audience for almost every video, and the ...

Earlier this year, YouTube’s Culture & Trends Team studied the increasingly impactful role that fan culture plays in digital media. The report found that fans are no longer just consuming content, ...

Everyday people come to YouTube looking for learning content like physics tutorials, how-to draw a tiger, product reviews on the latest tech products, and more. And today we’re introducing new ways to ...

More people are choosing to experience YouTube on the big screen with friends and family. In fact, according to Nielsen, YouTube reached over 135 million people on connected TVs in the U.S. in ...

Editor's note by Neal Mohan, Chief Product Officer: For creators, building a business isn’t a one-size-fit-all approach. Some may gravitate towards tools like channel memberships while others may ...