You may think there are no benefits to being modest, but a study found that that modest people are much better at moderating ...

Modest fashion is gaining momentum, driven by e-commerce, social media and other nontraditional channels. What is modest fashion? Interpretations differ, but generally speaking, it refers to looking ...

H&M is joining brands like Nike, American Eagle, and Macy's and introducing its own collection catering to the modest shopper. Launching exclusively online on May 3 (with a second drop slated for May ...

When Annabel John goes shopping with Muslim family members and friends, not everyone has the same retail experience. “When I go to the High Street, I can usually go into a store and find clothes that ...

The fashion world has caught on to modest fashion. High necks and low hems grace runways, while luxury brands curate designs tailored to those who want to cover up. But for models who choose to dress ...

WHEN YOU THINK of a typically ‘Australian’ outfit, what comes to mind? Something epitomising our ‘laidback’, beach-y culture, no doubt: a breezy linen shirt and shorts, perhaps open to reveal a ...

While dressing conservatively might seem at odds with the latest fashion trends - think Saint Laurent's plunging necklines and Jacquemus' short-shorts - more considered and covered looks are ...