The airline has increased content output by 350% without raising costs by shifting from TV-led campaigns to a creator and AI-powered model.
We’ll send you a myFT Daily Digest email rounding up the latest easyJet PLC news every morning. As the first signs of travel disruption emerged in the spring, easyJet’s chief executive was relishing a ...
Similar growth issues led to clashes between the former CEO, Andy Harrison, and the airline's founder and key shareholder, Sir Stelios Haji-Ioannou, who has repeatedly shown concern at further ...
Innovations like the ‘Worldwide by easyJet’ model have the potential to transform the long-haul market, according to easyJet’s chief commercial and strategy officer Robert Carey. Speaking at the 25th ...