Redirect chains can significantly affect your website’s performance and SEO health. When one URL redirects to another, which then redirects to yet another, it creates a chain that can confuse search ...
Google has published an updated document which goes over six different types of URL redirects and their effects on search results. Google’s Gary Illyes and Lizzi Harvey worked together to add eight ...
JavaScript redirects are one of the methods available to webmasters in communicating to both users and search engines that the requested URL is unavailable, either permanently or temporarily. The URL ...
Everyone understands the value of a readable URL. But many web applications and websites still output complex ones that no one, even a search engine can understand. Microsoft now makes it easier to ...
Changing URLs just to shorten them or add keywords isn’t worth the upheaval in SEO performance that will come as a result, even when you use 301 redirects to minimize the damage. To learn more about ...
Google's John Mueller was asked if redirecting a URL to a new URL will also pass the Core Web Vitals metrics. The short answer is yes, if you redirect page A to new page B, page A's Core Web Vitals ...
In the mobile space, there has been much debate about mobile site structure: the costs and benefits of using multiple URLs or one URL to represent the mobile version of an existing page template. My ...
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