As with many beauty products in the world of luxury, it turns out that toothpaste isn’t really necessary. Sure, it can freshen breath and help whiten teeth, but the real benefits of brushing come from ...

Every year, Americans toss a billion tubes of Colgate toothpaste in the trash, and they eventually end up in a landfill. But this year, that could change. Colgate’s designers have spent more than five ...

A company that helps make teeth white is going green.Colgate is launching what it claims is a vegan-certified toothpaste inside an industry-first recyclable tube.Most tubes of toothpaste are made of ...

The Treehugger editorial team is a diverse group of experts—with advanced degrees, professional experience, published books, and more—whose expertise spans every corner of the sustainability space.

Plastic-based toothpaste tubes have traditionally been a no-no on the recycling front, with their flexible layers of mixed materials a thorn in the side of council recycling schemes and diligent ...