Learn what a CRM database is, its key features, types, benefits, and best practices, as well as how to choose the right one for your business. A customer relationship management (CRM) database is a ...

Forbes contributors publish independent expert analyses and insights. I write about tech that impacts my small business - and yours. Customer Relationship Management (CRM) and other software vendors ...

At first blush, customer relationship management in the business-to-business arena is similar to consumer CRM efforts. Both focus on relationships that maximize the long-term value of customers. But ...

Salesforce.com on Tuesday unveiled Database.com, which it called the first enterprise database for the cloud. This is “the exact same database technology” as Salesforce.com’s existing database but is ...

What's the best way to get valuable data from your customers? Make them compete for it. Hosting an online contest or promotion for the sole purpose of increasing page "likes," followers, "pinners," or ...