Value-based pricing is a convenient and effective pricing strategy for B2B SaaS companies that CEOs and pricing managers ...

As we move deeper into AI transformation, there is a growing tendency to focus on the obvious productivity gains. Generative ...

Unified monetization platform startup Stigg Inc. says it’s ready to help businesses implement more dynamic and flexible pricing strategies after closing on a $17.5 million early-stage round of funding ...

It’s been a long time since Salesforce helped change the world of technology by claiming it was going to end software. Its model of selling access to a managed service that was hosted on the cloud ...

The future isn’t all incumbents or all AI-native startups, it’s a blended ecosystem of agent-driven platforms, new pricing structures, and AI governance layers, says Deloitte.

What's behind the SaaSpocalypse? It simply seems a new supreme has risen.

If you’re in the early stages of starting a business, you’ll need to price your services and products. When dealing with offerings like software or online content, you may also have to select a ...

Ad tech fees are too high. And the idea of a software-as-a-service (SaaS) model for SSPs and publisher tech is gaining momentum. Publisher monetization platform Sovrn is expanding availability of its ...

Why are the likes of Microsoft, Oracle and Salesforce in such a rush to get their customers to adopt their own versions of agentic AI? Because they know that, if they don't get ahead of this trend, ...

A $285B software selloff exposed per-seat SaaS pricing risk as AI agents complete tasks without user logins, helping leaders plan safer pricing ...