The heartwarming commercial, titled "Forever," is the first Super Bowl ad from pet company The Farmer's Dog, which specializes in fresh, custom dog food Kelli Bender is the Pets Editor at PEOPLE.

Washing pets bowls in the dishwasher is the best way to kill bacteria, sanitizing and disinfecting them.Some pet bowls won't ...

He always gets so excited and his bowl is always licked clean,". Fellow influencer Charlotte Taylor also took to Instagram, showcasing her dog Merlin's enthusiasm for the food, saying ...