While there are some concerns floating around the blogosphere about how well Eloqua is matched with Oracle and how the acquisition will impact the marketing automation vendor and the marketplace ...
Yesterday, Oracle announced its intention to purchase Eloqua for approximately $871 million (USD). Oracle, a purveyor of ERP application software, database software and computing hardware would ...
Oracle has agreed to buy Eloqua Inc. for about $871 million, further expanding in cloud computing and ratcheting up competition with Salesforce.com and SAP. The $23.50-per-share offer is more than ...
Oracle surprised many tech industry observers by announcing Thursday it would pay US$871 million for marketing automation software vendor Eloqua. The move seemed a bit unlikely given the amount of ...
“Modern marketing practices are driving revenue growth and is a critical area of investment for companies today,” said Thomas Kurian, Executive Vice President, Oracle Development. “Eloqua’s leading ...
Having acquired social marketing software-as-a-service company Vitrue in May, Oracle continued its acquisition of marketing tech companies today with B2B SaaS marketing provider Eloqua for roughly ...
While not specifically mentioning continued integration with Salesforce.com, Oracle and Eloqua officials pledged ongoing support for multiple CRM systems in a joint statement issued after shareholders ...
Vienna-based Eloqua has agreed to be acquired by Oracle, the computer systems giant, in a deal worth $871 million, the companies announced last week. Eloqua sells software that helps companies ...
The fall update for Oracle's Eloqua marketing automation tool includes integration with Facebook Custom Audiences for improved targeting, expanded partnerships in its AppCloud and a continued march ...
Oracle just bought software maker Eloqua for $871 million or $23.50 per share. That's about a 30% premium off of Eloqua's closing price on the Nasdaq yesterday. Eloqua makes cloud-based marketing and ...