Now, Gen Z has focused its glare on ideas of affluent dressing, posting images and videos on social media of what is being dubbed the “old money aesthetic”: cable-knit sweaters tossed over ...

I love following trends, but don’t always love investing a ton of money into the pieces to match the aesthetic. The ‘Old Money’ aesthetic is totally chic! Think classic and minimal with timeless black ...

But one style that’s making a significant comeback is the ‘Old Money’ aesthetic. With over 1.1 million Instagram posts related to the old money aesthetic, it seems that this trend is making ...

While Pretty Little Thing claims this rebrand is all about "elevated fashion essentials", many on TikTok are calling BS.

A world away from America, the laws of the hit HBO series "Succession" apply, too. The old-money aesthetic is in, new-money fashion is gauche, and if you want to be taken seriously, play the game.

The “old-money” influencers sell users a fantastical vision of their future. By Sarah Manavis The liberal aesthetics that dominated social media in the 2010s have receded to make way for an internet ...