Developed by McCann Erickson Manila, the campaign aims to raise the profile of the cream product, which is a culinary staple for baking and is popular with consumers for its versatility. “For years, ...
BANGKOK Nestlé has launched a 100 million baht (US$2.9 million) campaign to boost the popularity of its purified bottled water, Nestlé Pure Life, among young Thais.