It also suggests the potential difficult faced by a “middle child” brand such as Jim Beam Black, which has always been an extra-aged version of the company’s 4-year-old, white label flagship.

The moniker referred to the fact that this expression matured twice as long as the classic Jim Beam White Label, which is aged for four years. The new expression matured for eight years.

That being said, I think I’ve been underestimating standard Jim Beam White Label. There’s a real nuance underneath that very macro bourbon. In the end, I think you should find your own ...

making the way for the flagship bourbon we now refer to as Jim Beam White Label. Old Tub then slowly faded from memory, until Beam revived it in recent years as an affordable gift shop exclusive ...

(AP) -- The world's largest bourbon producer is dipping into moonshining's colorful past to create its own batches of white ... of Jacob Beam, founding distiller of its flagship Jim Beam brand.

Freddie saw we had some older Jim Beam because we weren’t pulling out as much four-year-old [for White Label], so he said let’s take [Black] up to seven years and put an age statement back on ...

Jim Beam Yes, that’s roughly double the price of Jim Beam’s classic white label – which is one of the main reasons the bottle is the world’s best-selling bourbon by a factor of more than five. But ...

If they enjoy our Apple or Vanilla, then we hope maybe they’ll develop a taste for our base brand, Jim Beam White Label.” For Kunis, her decision to sign with Beam was bigger than a paycheck ...

Beam Distilling Co. in Clermont, KY, home of Jim Beam White Label among many other familiar names. Knob Creek has become a favorite of bartenders and whiskey drinkers since its launch over 30 ...

According to Forbes, Jim Beam White Label, is the world’s most popular bourbon. The company began in the late 18th century — and a member of the Beam family has been at the helm for seven ...

Hilton London Metropole and Jim Beam have come together to bring ... including the wonderfully refreshing classic highball (Jim Beam White, freshly squeezed lemon juice and soda), a perfect ...