With so many agencies promising results, it can be challenging to identify which ones truly understand your industry, target ...

For small businesses, influencer marketing can be especially powerful as a cost-effective way to connect to target audiences ...

Influencer marketing has rapidly emerged as one of the most effective strategies in the digital age, transforming the way brands connect with consumers.

A new tech-first platform aims to flip the script on how brands manage talent deals, influencer marketing and high-profile ...

Influencer trends 2025: 5 things you must know to make great campaigns 5 things to look out for in influencer marketing this ...

Nok Orrason has never been one to follow the traditional path. At just 18, he was already making waves in Iceland’s social ...

Their most recent milestone is a partnership with ByteDance’s SoundOn—a game-changing distribution and marketing platform ...

These advancements promise to streamline influencer matchmaking, but they also raise a key question: Will agencies ...

The ABG Influencer Marketing Committee's, Jochen Bischoff and Marie de Ducla discuss transparency and the future of ...

Influencer marketing continues to grow in popularity, with 59% of marketers reporting they plan to partner with more influencers this year compared to 2024. Only 37% plan on partnering with the same ...