URLs can get long and unwieldy. The average web address is too complicated to type by hand, and URLs tend to look terrible when typed out in full. And if you're trying to include an URL in a Twitter ...

The simple link-shortening service Bitly just got a major redesign. What started as a way to make long links short enough to fit into a tweet has evolved into a social link-sharing site. Bitly is ...

If you're an Amazon.com Inc. affiliate, you may notice that your affiliate links are large blocks of text that could be too cumbersome for you and your customers. This is especially noticeable if you ...

Bitly, the popular link management platform, was in a little bit of a rut in 2013. Though they were doing well, link shortening was fast becoming an impacted space, and just shortening links wasn’t ...

Ever wonder how The New York Times shortens its links on Twitter to “nyti.ms,” followed by some combo of letters and numbers? If not, maybe you should. In 2010 social media traffic to news sites ...