Every signal. Every scoring mechanism. Every semantic pattern it uses to decide what content makes the cut. That’s what our search engineers did. They reverse-engineered how Google’s AI Overviews work ...

People turn to the internet to run billions of search queries each year. These range from keeping tabs on world events and celebrities to learning new words and getting DIY help. One of the most ...

That’s the job of generative engine optimization (GEO) — and in 2026, it’s no longer optional. This guide shows you how to build, execute, and measure a GEO strategy that actually works. What is GEO — ...

Who (or What) Searches the Search Engines of the Future? Award-winning team introduces a cost-effective method to redesign search engines for Artificial Intelligence AMHERST, Mass. – The internet ...

Search engines have evolved significantly from basic keyword matching to intelligent systems leveraging artificial intelligence (AI). This transformation prompts an important question: when it comes ...

Search is changing. Have you noticed how search engines now serve ready-made answers in their search results? You don’t even have to click through to a website—Google has found everything for you.

When I searched for “Working Genius framework” to research a new tool for my company, something shocking happened. The company behind the framework had to buy ads to show up for their own product.

Shares Insights On How Search Really Works In 2026 and why brands must optimise for rankings, AI systems, and direct answers to stay visible.

When your search and social strategies are intertwined, they work together like a well-oiled machine, and your search visibility can multiply. For years, SEO and social media teams more often than not ...

T.J. Thomson receives funding from the Australian Research Council. He is an affiliate with the ARC Centre of Excellence for Automated Decision Making & Society. Ashwin Nagappa receives funding ...