It might sound outrageous to suggest that something as simple as a search bar will change the way advisors work in fundamental ways but that is exactly what the founders and developers behind Magnifi, ...

Magnifi, an investment search platform using natural language and data science to simplify the vetting and selection process of mutual funds, ETFs and model portfolios, today announced David Pottruck, ...

A startup technology company that promises to help advisors navigate and discover information about investment funds and holdings as easily as they use Google search is now available to all of ...