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These simple code elements tell search engines exactly what your webpage is about and how to interpret it. Mastering HTML tags can significantly boost your rankings and traffic.
Understanding the role of HTML code helps developers understand what that code is doing. Semantic HTML tells developers (or search engines) what the purpose of that code is.
HTML structure matters for SEO, but not in the ways most might think. Read on to uncover the real role of HTML for SEO.
Google's John Mueller advises using semantic HTML. Though not a ranking factor, it helps search engines understand content and boosts accessibility.