A Gibson USA bargain? Yes indeed! A whole £430 off the price of the SG Standard in Ebony, White and Pelham Blue Burst means more of us can afford an undisputed icon of electric guitars.

And now he's taken to YouTube to shine a light on what he calls “one of the coolest guitars that I own ... and MIDI-bolstered Gibson SG. It’s a model to make Gibson purists feel itchy ...