Yoplait Dairy Crest (YDC) has again refreshed one of its brands aimed at children with an extension to its Petits Filous Frubes range. The UK-based company has launched a limited-edition pack ...

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McCann Erickson has created a TV advertising campaign for Frubes Limited Editions, a range of ice-cream-style flavoured fromage frais in tubes.

Yoplait is expanding its Frubes fromage frais brand with a limited-edition Spider-Man 3 variety, which is being launched to coincide with the UK DVD release of the film next month. It will be promoted ...