Mattel has introduced a Ken doll made in the likeness of legendary NBA star LeBron James, marking the first such figure ...

Proceeds of LeBron James Ken doll on sale starting Monday for roughly $75 will go to help drive childhood literacy.

NBA superstar LeBron James becomes the first male athlete in history to receive his own Barbie doll, branded the "Kenbassador ...

LeBron James is the first male athlete to be featured in a Barbie Doll set, becoming the first-ever Barbie Kenbassador.

Los Angeles Lakers star LeBron James will soon be seen on toy shelves around the country -- in doll form. On Wednesday, Barbie manufacturer Mattel announced that it has teamed up with the LeBron ...

Mattel’s first ever Ken doll based on a professional athlete has generated a frenzy of interest both in stores and online since it became available for purchase.

Akron native and NBA superstar LeBron James has been named the first-ever Barbie Kenbassador. "For the LJFF and the families we serve, this is so much more than a doll. It represents the reality that ...

LeBron James is making a fashionable entrance into the world of Barbie. On Wednesday, Mattel, the makers of Barbie, in ...

LeBron James has made history as Mattel’s first male “Kenbassador,” becoming the first male athlete featured in a Barbie set.