Knowing how AI systems search for and rank content is now critical to brands wanting to maintain their visibility in this new ...

For the first time in history, there’s no friction between having an idea and putting it into writing. Thanks to generative AI, telling stories and sharing them with the world has never been easier.

Want to do better online research? Use artificial intelligence like a librarian. Three professional librarians recently helped me evaluate AI search tools, from ChatGPT 5 to Google’s AI overviews, by ...

AI, including AI Overviews on Google Search, can hallucinate and often make up stuff or offer contradicting answers when ...

IRIS has one goal, which is to make life easier for you – and in the last year, our product teams have delivered.