Fabletics, the world’s most fashionable, high-performance active and lifestyle wear brand, has partnered with Iterable, an AI ...

Learn about using custom relationship management systems for GovCons — the key benefits, core features, best practices and ...

This article explores the historical evolution, strategic benefits, and future trends of CRM systems, emphasizing their critical role in business strategy. With advancements in artificial ...

For years, customer relationship management (CRM) in law firms has often been viewed as a glorified Rolodex — a necessary but often underutilized system primarily seen as a data repository.

A well-crafted CRM strategy and customer experiences work together to create lasting relationships with your audience and long-term success for your business. We've collected some tips and tricks ...

The best CRM software for small businesses combines affordability, scalability, and customer management. These are ZDNET's ...

With the market becoming increasingly competitive, small businesses must find economical tools to help them manage customer ...

Cloud-based CRMs are typically the best option for limited budgets. They are more affordable upfront and scale as your ...

While finance leaders surveyed currently value customer relationship management tools most, they expect buzzy GenAI to enjoy the highest future investment levels.

A business.com editor verified this analysis to ensure it meets our standards for accuracy, expertise and integrity. Salesforce CRM offers tailored workflows, integrated apps and a robust API, helping ...

At first glance, enterprise software giant Salesforce (CRM) seems like a dubious investment. While there’s no denying its relevance, broader ...