The Drum catches up with Digitas’s Amy Lanzi at Possible in Miami to hear how the merging of data, AI and storytelling will ...

Learn more about our editorial process. When evaluating the best CRM software, we looked closely at each system’s features, such as lead generation tools, marketing capabilities and analytics. We ...

With customer relationship management or CRM software, you can build and maintain relationships with prospective and existing customers and, in turn, meet (or even exceed) your business goals. To make ...

But the other nine platforms tested—many of which sit proudly in our roundup of the best CRM software—gave Zoho CRM a run for its money. Read on to learn more about simple CRMs and which may ...

In the ever-evolving world of property transactions and real estate operations, technology has become an indispensable ally. One of the most game-changing innovations for the industry has been real ...

This reality coupled with the ongoing migration of enterprises to the cloud drives demand for cloud-based customer relationship management (CRM) software that integrates data analytics with sales and ...

Apptivo CRM is a highly configurable software platform. It splits its wealth of features into multiple modules, allowing you to combine and arrange them to meet your company's unique needs. In ...

Customer relationship management (CRM) doesn't have to be costly and complicated. Start with the best small-business-friendly CRM software we've tested.

Enterprise CRM software is a customer relationship management ... cost efficiency, and marketing and sales features (they’re also among the best AI-powered CRMs). The providers I examine below ...

For example, maybe you already have email marketing software that you love, or you want to connect your help desk system to your CRM. It's entirely possible those vendors provide integrations with ...

PCMag has been testing and reviewing CRM software for more than a decade ... related data from sources such as accounting, inventory, marketing, and purchasing. This can help you maintain an ...