In college basketball, a significant shift in popularity has emerged. Viewership for this year's NCAA basketball championship tournaments paints a clear picture of this evolving trend as the ...

But her popularity has yet to skyrocket like Caitlin Clark’s ... Thomas claimed people who didn’t have an interest in women’s basketball all of a sudden became fans for all the "worst reasons," adding ...

“The City of Brotherly Love tops our list of the best spots for college basketball in America,” the report elaborates. “Philly is known for the ‘Philadelphia Big Five,’ a group of local schools with a ...

The basketball business in Europe is far from living up to its potential, NBA Deputy Commissioner Mark Tatum told Reuters, as ...

LeBron James was the most viewed NBA player across all social media platforms and his Los Angeles Lakers teammate Luka Doncic ...

Barstool Sports founder Dave Portnoy has reignited debate around the public perception of Caitlin Clark, the record-breaking basketball phenom, following the release of new NCAA wo ...