Audi aims to compete with Bentley and Maybach in the ultra-luxury market with its new flagship Q9 SUV, focusing on ...

And unlike Alpina and Maybach, it won't resort to names like Horch to sell this next-tier luxury.

While a shiny new Audi might still be out of reach for many car buyers, the brand appears to have set its eyes on climbing even further up the luxury ladder. However, before you get any crazy ideas ...

With a Q9 Horch, Audi's first-ever full-size SUV would take a swing not only at the Mercedes-Maybach GLS 600, but also the ...

For months, speculation suggested Audi could use its largest SUV to move into a more exclusive luxury tier. The upcoming Q9 ...

If we can't live out our most expensive drag racing fantasies, at least we can watch others do it and imagine what it would be like in real life. In this case, we're talking about a battle of luxury ...

The Volkswagen Group is looking to claim its position in the future of automobiles as the industry transitions to a zero-emission electric future. To keep up with the competition, VW is hiring a chief ...