If you’ve opened your makeup bag recently ... some subtle blush, brow gel, and a glossy lip — effortless, fresh, and totally low-key. While this fresh-faced aesthetic feels modern, its ...

Long stiletto-shaped red nails? The way that many of us in greater society process visual cues, especially when it comes to beauty aesthetics, is a result of the masculine gaze. Why? Because ...

Overall, it’s about experimenting and seeing how far you can change your look just using makeup. We’ve lived in an era of quiet luxury and the clean girl aesthetic for far too long.

she coordinated her makeup to her outfit with a bold red lip color. The latest addition to her Soft Pinch blush franchise (the original Soft Pinch Liquid Blush has become a viral TikTok beauty ...

In this trans day of visibility essay, writer Alexandra Diamond-Rivlin explains her evolving makeup routine, and how beauty is about so much more than aesthetics ... the staple red lip, for ...

Shoppers were buying this blush every 30 seconds ... She turned heads in a red number, matching shoes, and blushed cheeks to boot. And according to her makeup artist, Amanda Grossman, her rosy ...