The cereal choices available to children are more nutritious than they were a few years ago. However, a Yale University study says the least nutritious cereals are the ones that run the most ...
Although SuperAwesome is no longer part of Epic Games, it’s got a game plan to expand its youth-focused ad marketplace, CEO Kate O’Loughlin told AdExchanger. After being acquired by Epic Games a ...
Researchers have long known that junk food advertising can prompt children to eat more. But a new study, presented this week at the European Congress on Obesity in Málaga, Spain, goes further — ...
High sugar cereal brands target TV ads directly to kids under age 12. And this targeted advertising leads to greater household purchases of unhealthy kid cereals, a new study finds. One of the top ...
The Association of National Advertisers (ANA) Masters of Advertising Law Conference took place in sunny Orlando, Florida – aka The Happiest Place on Earth. And what a fitting location to discuss the ...
High-sugar cereal brands target their TV ads at kids under age 12. A new study finds that this advertising leads to greater household purchases of unhealthy cereals. It is the first study to directly ...