Named after Henry Ford's son, the Edsel division was founded in late 1956. It was FoMoCo's fourth brand at the time, and it was supposed to help the company gain additional market share from General ...
To most people, Edsel is one of the automotive industry's biggest flops. Alive for only three years, the division cost Ford Motor Company a whopping $250 million (nearly $2.8 billion in 2026 dollars).
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