Nike is returning to Amazon as it invests in its marketplace 'to ensure we're offering the right products, best services, and ...

Sneaker giant Nike is expected to raise prices and return to selling on Amazon after a more than five-year break.

After a six-year absence, Nike will soon begin selling products directly on Amazon, having previously stopped in 2019 to go ...

"We regularly evaluate our business and make pricing adjustments as part of our seasonal planning," Nike said.

Independent merchants have sold Nike products on Amazon in recent years, but those goods didn't come directly from Nike.

From the Portland Business Journal. Nike, continuing to reverse parts of its aggressive direct-to-consumer initiative, will return to Amazon for the first time since before the pandemic.

Nike is set to raise prices on several of its products starting next week and will also return to selling its products at ...

Nike's return to Amazon is part of a broader retreat from its singular focus on selling directly to consumers.

Nike is set to resume direct sales on Amazon in the U.S., ending a six-year hiatus driven by a focus on direct-to-consumer ...